Make Your Dreams Come True!

We are live. I know. The notification for the lives goes out, and then it takes a minute for everyone to get in. So I'm gonna give it a sec. Cheers with my decaf coffee. Cheers to Friday. I say this every week, but I love Friday. I'm gonna see if we are live. I think enough time has passed with the notification for people to be able to jump in. I'm accessorizing this morning. Good morning, Dan. I took an otherwise boring sweatshirt. Spoiler alert. This is from Etsy, this sweatshirt. I had a screen printed, designer inspired Chanel sweatshirt made on Etsy.

Katie. Good morning, Luke. Gold chains are bust, you guys. This sweatshirt is otherwise so boring. I'm putting my coffee down. It's like a $30 Etsy sweatshirt, okay? It's designer inspired. And if it weren't 30 degrees out here in my little studio, I would, you know, push the sleeves up. I did a little tuck. I'd probably throw on a heel, but. So I just. I need my sleeves, you guys. It's like a two sleeve minimum out here. It is so cold. And then my little r, which this is Celine, inspired any designer fans out there?

This is from Amazon. It was, like, $13. This is vintage, and this was, like, a $10 vintage crystal necklace. So really, this outfit is on the cheap, okay. So we can make things look really rosy and expensive if we put some time, energy, and effort into it. Just like making our dreams come true. What an amazing segue. Time, energy, effort, all the gritty hard work. And that's what we're going to talk about today. But I also want to share today some of the things that help me achieve my big goals and dreams.

And I'm just so excited about this Friday series, similar to Luke's Monday motivation. I just want you guys to know what to come to expect on Fridays from me. And I feel like every day something happens to help me chip away at my big dreams. And if I can share any of those little tidbits with you, I feel like maybe there'll be a golden nugget that helps you realize your own potential. So I want to show you. I want to take you guys through the evolution of one of my biggest dreams. I also want to talk about the things that I do to manifest my big dreams.

I'm a really big manifester. I won't get all spiritual on you, but if you haven't done the human design quiz to figure out what your human design description is. I'm a manifesto. But there's other ones, like manifest generator and generator so I won't go down that rabbit hole with you because I'm not an expert in that field. But I do know that I am a very powerful manifester. So I'm going to take you through my evolution of one of my big dreams. I'm going to take you through what I do to manifest my big dreams.

And then just like a couple little story things. Okay? So the first thing I want to talk about is the fact that I am presenting to you, and I'm coming to you live from a space that you haven't seen. If you are here on a regular basis on Fridays, you probably see me in my house in this one little corner of, like, a blank space with really bad lighting. Well, hopefully this lighting is better for you. And I am actually coming to you from my own personal dream factory. So, for those of you who don't know, I am a wardrobe stylist and personal shopper on the side.

And I also own a company called the Rescue Kit Company, where we make fashion emergency kits for brides and beyond. And we are known for saving the day and helping you be your own hero through preparedness with all of the wardrobe fix it tools that you might need just at your fingertips. And in a bag. We like to call it my brain in a bag. So it was about 2007, and I was living in San Francisco, about to make a huge move to New York City, not really knowing if I was going to be successful in this job that I got.

I beat out, like, 60 girls for this in house pr job at a fashion company, and I had no business getting that job. Honestly, I was not qualified. I'm sure there were many other people that were disappointed that, like, went to school for public relations and probably went to a good school for it. And here I am over here. Like, I know nothing about pr, but what I do know is people, and we've talked about this before, where your relationships are the cornerstone of every move that you want to make in your life.

So hold on to those relationships. Never burn a bridge. Build them, nourish them, pay attention to them. Keep going back to them. Remind people of who you are at every opportunity that you get, because that could be the difference for you between making your dream come true or just hanging out by yourself, not having conversations with people, and not utilizing those awesome relationships that you have built along the way. So, anyway, I'm in. I'm in San Francisco. I'm sitting around with my girlfriends, and I say to them, I have this big dream.

I just feel like I'm going to have a one stop shop wedding company at some point one day. And I started that manifestation process. I drew out what I thought it would look like. I visualized it. I felt like I knew exactly what I wanted this thing to be in my head. And I didn't have any idea that it would become this company called the rescue Kit company and that I would be doing one stop shop solve it, a solve it company for brides and for weddings. I had no idea what that would become. But your dreams start to manifest, and the more specific that you get about them, the more realized they truly can be.

So I'm coming to you from this little nugget and this little sketch and this little seedling of an idea that I had in 2007. And I'm just going to pan through, sorry, little close up, this little studio warehouse that I have built. And it's really cool. Not built, but, you know, proverbially built. And I didn't build this building, but I look around and I want to show you this view as well. You see, everything is set up like a warehouse out here. And this little seedling of an idea with a lot of work and a lot of determination and a lot of big visualizations has now turned into a business.

And I want to take you through the process of what it has looked like. Just quickly. This is our first box, this deconstructed, sticky, gross, oversized box that completely fell apart as soon as you opened it. And the night before my sister and I launched our business, we were hand gluing because these boxes came in and the quality was so bad. We ordered them from a guy somewhere in the Midwest. Love the Midwest, don't get me wrong. But he was operating a business out of his house, which, again, doing the same thing here.

But what delivered us the worst quality boxes that we could have imagined. And we didn't do our research. We were crunched for time. We had 30 days to get a box, get everything to go inside the box and launch inside Saks Fifth Avenue. So we were desperate and we just didn't know how to source things at the time. These boxes come in and my sister and I look at them and we're like, we have to put all of those boxes together. And we started building them and they were not staying together. They were falling apart.

They were disgusting. They had little bits of dirt stuck in all of the adhesive. And we were sitting there super gluing, breaking open our super glue that we had purchased for the kits and using it on these boxes. And I tell you the story, because, you know, we're about to launch inside Saks Fifth Avenue, a luxury department store that is expecting a top notch product. And we have less than 24 hours to get our acts together and get these things stuffed. And I think about, you know, how much I wanted to throw in the towel at that time and how I thought, we are not good enough for this department store.

People are gonna look at this product and laugh. No one's gonna buy one. It's going to be a joke. We had planned this humongous launch party. The media was gonna be there. We were getting it videoed. We invited all of our friends. We asked everyone to come dressed in our color palette. I mean, we took it really seriously. And I think about this flippin box and how nervous I was to present this to people. But guess what? People purchased it. Everyone was in awe. We had all of these awesome social media posts, and I realized that we just had to start somewhere.

So as soon as we really, like, thought about it, and after the launch, we thought, we have got to figure something else out. So although these were inexpensive and they got the job done to start, we knew that we needed to upgrade. So I bring you the beautiful, smooth, I would call this apple product quality. Magnetic box and tissue. And there's crinkle paper in there. I bring you iteration two. Now, iteration two is expensive. This is dollar 25 a box. And we were losing ourselves with this box. But we knew we had to make a move and we had to step it up, and we had to upgrade.

And it was so uncomfortable for us. We didn't have the money, and we just realized, you know, we part of this big dream. And this process is getting so uncomfortable and evolving from your first iteration, which is never going to be good. Can you imagine if we started with something like this? Or we started with what I'm about to show you. What fun is that? What fun is that? So there is a process to making these dreams come true. And you have to realize that you have to be in the grit and you have to be in the crap sometimes in order to take the steps and be on that journey to making that big dream come true.

So this was a huge step up for us. But what we realized in this is that if we are shipping this to brides who are traveling with it, maybe to an out of the country or out of state wedding. So a destination wedding. This is just too bulky and it's beautiful, but we've got to get that price back down, and we've got to give them something more functional. So this is phase two of the dream. I'm going to show you phase three. Voila. We've got our tote bag. And I know I'm giving you, like, a product knowledge lesson, but I want you guys to see the process.

This thing was, I guess the idea for it came in about 2017. 2018. And we officially launched in 2019. And when you think about launching a company, you think, man, we better just come out of the gate strong. And, you know, if it's not perfect, maybe I don't want to do it. I don't want people to think that my product stinks. I don't want them to feel like the quality is terrible. But I show this to you guys, and this. This bag is very inexpensive for us compared to the box, but it just makes sense.

People can travel with it, and we've got all the things inside that come with it, and everything has. There's a new. There's been new iterations of this product from the very beginning. So over the past few years, we have watched our big dream evolve, and we've made so many mistakes along the way, and we've spent a ton of money just testing things out. And I want to tell you this. Not one time did a customer say to us, your box is terrible. I'm never buying from this product again. Or, your magnetic box is beautiful, but it doesn't really make sense for us.

Or this bag is really great, and it's convenient, but it's really. It's cheap quality. Like, nobody has said that out loud to us. And I want to catch up with these comments in just a second. But the fears that ran through my head about what people would think about my product, they never were realized by anyone else. They were my own fears. They were my own blockages that I created and my own narrative that I told myself that my product would suck and nobody would accept it. And we've gotten rave reviews from people, and people continue to buy from us.

And I don't hear this, you know, and I'm not saying that that doesn't happen for products, but what I'm saying is, get out of your own way in order to make your big dreams come true. I'm working with somebody right now that needs help with a logo, and I'm just kind of advising them on it. And. And my thought process for that is, you know, don't worry about. Don't ask 50 people about your logo. Launch your logo and change it in six months if you don't like it, but just get out there. Don't let these small things get in the way of your big dreams.

So I'm going to catch up with these comments, and then I'm going to go into phase two of this live. Hopefully, you guys have time to hang with me. Okay, let's see. Thoughts turn into ideas. Ideas turn into dreams. Dreams turn into passion. Yes. That is so, so, so, so true if you don't start thinking about it. And that's part of my manifesting that we're gonna get to in a second. So that's a great comment, Luke, because we're gonna talk about how you manifest those dreams and what my process is personally.

So I love it. Passion turns into energy, energy into effort, with all of the above unstoppable. It's so true. If you are, in your own way, like, I have a girlfriend who uses assessor company montage, like, learn how to get out of your own way and into action around your big ideas, you're probably going to be your worst critic. And it really doesn't matter what those people think, and I know that they're your customer, but you have to go through a process, right? Like launching a business, launching any big idea, it has to have a process.

And the journey is the most beautiful part, because you fail along the way, you learn along the way, and it turns into the fuel that you need. And also, looking back, like, I look at these crappy boxes, which I saved a bunch of them, because I want to be able to watch that process and look back and connect the dots and say, had we not had that, that terrible box that we superglued, we would have never evolved our product, and we would have never felt like we had a huge win when we finally launched something that worked for our people.

So Dan said, Reese says, unstoppable. Don't mess with me. I would high kick. But these jeans are, they're super tight. They don't have any stretch. And I'm also wearing these really cute striped socks. Okay, let's see. Luke, there's no better place than being in the gutter of a startup. That's the dream. It's so true. What a privilege. That pressure is such a privilege. And I know a lot of people out there say that. I'm just reiterating somebody else's amazing quote, but pressure is such a privilege.

And to be in the grit is, like, the greatest ever. And we're going to talk about one of my resources that I use to help me, like, remind myself that being in the grit is the greatest place to be. Fear kills dreams. Failure doesn't exist. It's so true. I have not. That's the one thing I feel like I have not had. And I know people probably think I'm crazy. And when my sister partnered with me on this company, her brain works in a more practical way and mine is a little bit more of a dreamer's brain.

And I would just say to her, just trust me. Just trust me. And she did. And she threw up her hands and said, you know what? This is your dream baby. This is your baby. I trust you completely. Okay. Yo, Chris. What is up? Highlight of my day. Okay. I love having you guys here. I don't usually get a lot of action on these lives, so this is like fueling me. Alright, so I want to talk now about part two. So now that you've seen my dreams become a reality, and let me tell you, there's a long way to go.

Rescue kit is a slow, slow, slow burn, but I want to do it every step of the way and I want to be a part of every bit of that process. So I understand the workings of my business. So this is going to be part two. So what do I do to manifest these dreams? There's a few things I want to share with you. The first part is to write it down and visualize it. And I've talked about this in my lives before, but the things that I do really fast are I journal, I say my affirmations. It sounds crazy, but I have to say to myself, I am successful.

I haven't gotten to the end yet, but I am successful and I feel it. And success to me just means I'm out there trying and I'm sharing what I have with the world and I'm in the grit. I'm taking action. That is success for me. Success for me has never been a huge paycheck. I almost like, I like that feeling of I've got $10 in my bank account. How far can I make it stretch or who can I give it to? How can I pay it forward? So it comes back to me tenfold. So I really, really like that place of pressure.

And then the last thing I do is I vision board. And I don't have it out here, but I'm actively working on it on my kitchen table. It's a good thing I don't have like a family around me because I'm like Carrie Bradshaw. There's sweaters in my stove, there's a vision board on my kitchen table right now. Okay, number two, this one is so important. And I've learned this from one of my mentors. But your inputs are super important. And I came up with an acronym for inputs that I think is a great way to describe, you know, what you're reading, what you're listening to, what you're watching, and what you're ingesting in your space.

And the acronym for Input for me is I stands for ingestion. N stands for new, p stands for positive, u stands for useful, and t stands for tools. So ingest new, positive, useful tools. If you are not taking in the right books or the right documentaries or the right TED talks or the right coaching from somebody, if you're not taking in those positive inputs and you're. I don't know, like, sometimes I find myself late at night watching, like, a crime show, which is the worst thing I can do before bed.

That's terrible. No, I should listen to a TED talk, or I should meditate. Like, make sure that you're being super mindful of your inputs. So, ingest new, positive, useful tools. So that's. Number two is your inputs. Number one was write it down, manifest it, and visualize it. And the last one is education and immersion. So, for me, education means listening to podcasts, because that's how I like to take information. I'm not a super fast reader, although we are going to talk about books. But I feel like podcasts really help me.

Like, in the car, I can listen to it. They really help me in my busy schedule. So I have a list of podcasts that I listen to. I love how I built this. It's incredibly inspiring. And it tells the story of entrepreneurs early in their journey, which is so important. You need to hear about the grit. You need to hear about the box with the crappy adhesive. This is just the reality of getting started. So whether or not you want to launch a new business or just maybe learn how to dive off the diving board, which I couldn't do for the longest time.

So scary. Whatever it is, just really, like, if you. If you're learning how to swim or dive, what are you. You watching documentaries on Michael Phelps? I hope so. So think about those things. Think about being mindful of the things that you ingest and how you educate and what you immerse yourself in. Right? So mine are podcasts, how I built this. And then I have a stack of books. I love this one called creating money. I also love blink by Malcolm Gladwell. I think he's an incredible author. And, of course, if you haven't heard of him, you're living under a rock.

And then also, John C. Maxwell, the 15 invaluable laws of growth. He's an incredible author with so much to offer. I won't go down the rabbit hole of what's in here. But the last one I have is a favorite of mine called the Big Leap by gay Hendricks. He's amazing. He has a couple others that I have yet to read, but I wanted to read you this last quote, and then I'll kind of wrap it up in a pretty bow here for you. You'll never have enough money to buy all the stuff you don't really need. And you'll never have enough time to do all the things you really don't want to do.

I mean, if that just doesn't sum it up. Guys, time, money. Think about how you're spending it, what you're doing. We always talk here about putting things on your calendar. You guys all know how we feel about Jesse Itzler and planning your life. But going after your big dreams, you're never going to really have all those things. So just get out there, do it, manifest it, be mindful of your inputs, ingest new, positive, useful tools, and get out of your own way. And just start. So, this was a long one today.

I hope you hung in with me. And I'm so grateful for you all for being here. Chris, Dan, Luke, Katie. Thank you for joining me. I'm here every Friday. I think I might start, like, coming to you live from this space because it just makes me feel really alive. So thank you for being here and just take the big leap. Just do it. I love you guys, and I will see you next Friday. Same time, same place. And, oh, yeah, tune into all the lives. Catch my recent blog post on Cadre IO if you haven't read that yet.

I get really vulnerable with you guys, and I just would love to hear what you think in the community feed. So thanks for being here. Thanks for being with us in the Cadre family. I love you guys.